Rachel Retzlaff, Author at H.J. Martin and Son https://www.hjmartin.com/author/retzlaff-rachel/ Mon, 07 Feb 2022 21:55:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://www.hjmartin.com/wordpress/wp-content/uploads/2021/07/cropped-196x196-1-32x32.png Rachel Retzlaff, Author at H.J. Martin and Son https://www.hjmartin.com/author/retzlaff-rachel/ 32 32 How to Pick the Perfect Luxury Vinyl for Your Home https://www.hjmartin.com/how-to-pick-the-perfect-luxury-vinyl-for-your-home/ Wed, 19 May 2021 16:00:08 +0000 https://www.hjmartin.com/?p=18234 With so many options of luxury vinyl on the market due to its mass appeal, it has truly become an overwhelming task for our customers to decide on what to put into their homes. We are here to help you solve that problem by breaking down some of our most popular styles of luxury vinyl.

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Luxury vinyl plank and tile are some of the most popular flooring materials on the market due to their durability, versatility, and affordability. Certain brands are now offering water-resistant lines and products that are so easy to install, DIY-ers are rejoicing. 

With so many options of luxury vinyl on the market due to its mass appeal, its become an overwhelming task for our customers to decide on what to put into their homes. We are here to help you solve that problem by breaking down some of our most popular styles of luxury vinyl. 

First, knowing the difference between luxury vinyl plank and luxury vinyl tile is essential to making your decision. Plank is going to mimic wood in look and size, meaning they will be longer and thinner in width. The tile takes on a stone look and sized at 12×24-inches, 18×18-inches, or 16×16-inches. Both styles offer a variety of colors, prints, and looks. 

Now, let’s talk about some different looks for you to choose from between luxury vinyl plank and tile.

wood look luxury vinyl plank flooring in kitchen with dark cabinets and white counters
Luxury Vinyl Plank in a Kitchen

Plank Styles (LVP)

When considering luxury vinyl plank, some of the most popular styles are vinyl wood, embossed in register, and micro-bevel. 

Vinyl wood is a style that looks like a clean and natural oak. Simple earth tones dominate this style in contrast to a distressed barn wood look. 

Embossed in register is a style that offers the feel of wood, as the grain of the vinyl runs a little deeper into the plank. This does not affect the quality of the luxury vinyl, but it gives off a feeling of natural hardwood. 

Microbevel is a form of plank that includes a small bevel between each plank. In contrast to a painted bevel, which looks more like a grout line, you can see the individual planks and it has a more realistic look. (And no, there are no issues with water getting between planks, as luxury vinyl is water-resistant!)

Tile Styles (LVT)

Tile styles offer homeowners beautiful, high-end effects in their spaces including marble, concrete, and natural stone. Plus, with tile, you can install it either grouted or ungrouted looks.

gray bathroom with black tiled floors, white tile shower and white bathtub
Luxury Vinyl Tile in a Master Bathroom

Marble is the tried and true luxury vinyl tile style. It is a classic and natural style that can fit into almost any aesthetic. 

Concrete is a newer style of LVT that has been extremely popular. Concrete offers a more upscale-industrial feel. It can be used in almost any space, as it offers a blank slate for flooring, allowing homeowners to spice up the rest of the room. 

Natural stone LVT is a style that will suit almost any living space, as there are patterns that mimic slate, brick, travertine, and any kind of rock imaginable. 

*Tip: Be sure to consider the style of installation like herringbone, vertical, horizontal, etc. while designing your space.

Installation Types

While picking out the aesthetic of your luxury vinyl, you will also need to consider if you prefer glue down or floating luxury vinyl. Both install methods are product-dependent.

Glue down luxury vinyl is the type of product that requires adhesive between the subfloor and the luxury vinyl to be installed. This will either be a hard set adhesive that spreads on the subfloor or pressure-sensitive adhesive, where the product itself has adhesive on it and bonds to the subfloor. Glue-down luxury vinyl is very popular, especially in new homes. It can be installed under cabinets and will not require transitions from room to room, unless changing materials. 

Floating encompasses two forms of installation, loose lay and click flooring, depending on the product. Loose lay vinyl flooring requires little to no adhesive, so once fully installed, the tiles stay in place. Click vinyl products click and lock into position by snapping planks together on their edges.

*Tip: Be sure to talk to your designer about the proper subflooring to use depending on the luxury vinyl plank or tile product you plan to buy.

beige hardwood flooring in a light blue bedroom with beige area rug and beadspread

Installation in Your Home

Luxury vinyl offers so many benefits to any home, new or remodeled, including durability, water resistance, ease of maintenance, and more. We at H.J. Martin and Son would love to show you our many different LVP and LVT products and help you determine exactly the right fit for your home. 

For more information on purchasing luxury vinyl, visit our buying guide or see our Pinterest page for inspiration. If you’d like to make an appointment with one of our talented interior designers for a free design consultation, select the button below or give us a call at 920-494-3461 in Green Bay and 920-886-6668 for the Fox Valley.

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Four Frequently Asked Questions To Make Your Home Designing Experience Easier https://www.hjmartin.com/four-frequently-asked-questions-to-make-your-home-designing-experience-easier/ Fri, 26 Jan 2018 17:36:49 +0000 http://www.hjmartin.com/?p=10956 Green Bay, WI — Over the last eight decades, our design team has been assisting customers of H.J. Martin and Son create the homes of their dreams. During these years, she has met hundreds of people who come into our showrooms with many of the same questions. Today we are going to talk through some Read More...

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Green Bay, WI — Over the last eight decades, our design team has been assisting customers of H.J. Martin and Son create the homes of their dreams. During these years, she has met hundreds of people who come into our showrooms with many of the same questions.

Today we are going to talk through some of the most frequently asked questions, with the intent to help you feel more at ease when you begin the home remodel or building process.

Tiled bathroom mirror, vanity splash, H.J. Martin and Son

1. What is in style? / What is everyone else doing?

People look for what others do all the time. This is not a bad thing, as there are so many choices when it comes to our product selection, the style of the home and every other factor out there. People naturally look to others for inspiration and to help pare down all of their diverse options. However, I do my absolute best to help each customer find their true-to-them style.

First, here are some top home design trends right now: gray or white cabinets, subway tile of any color, flecked carpet and accent bands in tile showers.

Second, I ask what the customer has seen out in the world or online that they really like. I show them different options in these categories and gauge their first reactions. After that, we work together to put their product list together.

It is helpful when people bring in examples, but we cannot guarantee we will have the same exact product. We will do our best to find the closest possible option and make sure you are happy with your choices. It’s more helpful when we are designing around a certain feel the customer wants to replicate. We also work with the design of the rest of the house, talk about existing lighting and flooring.

At the end of the day, or at the end of a few days, we will find what fits best for your wants.

Stone fireplace surround, H.J. Martin and Son

2. What would you do? / Would you put this in your home?

This is also a very popular question, as I am there to support them in their decisions and customers trust I would sell them something I vouch for. We are the experts, and it is not the customer’s job to know every little detail about our products. It’s ours.

It comes down to the product and how it will be used in their home. I am always honest about if it is my style, and maybe encourage a certain color or area to install certain products.

It always helps when I explain my thought process. For example, if we are discussing a luxury vinyl or a hardwood, we will talk about who is living in the house, if there are pets, if there is a lot of traffic just to determine which product is better suited to their needs.

Gray tile kitchen floor, gray tile backsplash, glass tile, accent tile, H.J. Martin and Son

3. What are the best products?

When asked this question, I will work to narrow down what they are truly looking to learn. Are they asking what product is the best on price, wearability, dependability, for an area or the house? Once we narrow it down, I typically pull two of the top options in this category.

We can talk through the differences in the two products, offer up my opinion on what I trust would work in their home and most importantly describe and illustrate the differences in quality. Having seen and heard all the qualities of each product, it makes it a lot easier on the customer to make a decision, and they are still meeting the expectations they walked in the door with.


White subway tile kitchen backsplash, H.J. Martin and Son

4. Do your installers work for you?

This is truly one of the most important questions that are asked by our customers, and the answer is, “yes!” All of our residential installers are employed by us, and we will stand behind all of our installations. If there are any issues, you can trust we will be completely accountable to make it right. Of our 50+ installation team, we have many who are in the same family and have learned our tried and true installation techniques from each other. We consider our installers artists, and we only want the best to enter your home.

These are just a sampling of the kinds of questions our designers are asked on a daily basis, so if you would like to get more information, contact us here and we can set up a free design consultation!

For even more information about the services, H.J. Martin and Son offers, visit our website at www.hjmartin.com/residential/why-us.

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